Guide

clash_blog

Soft touches on Clash of Clans monetization

I’ve met a lot of fellow free-to-play-game developers recently and talking about games always eventually turns to monetization. Talking about monetization inevitably turns to the big successes in the market, including Clash of Clans. I love Clash’s monetization design, as it’s very simple to understand from the player’s perspective. It doesn’t enforce payment at any [...]

Case Study, Guest posts, Guide, Monetization
image_predictive-analytics1-700x300_copy

PvP Could Increase Your Game Revenue by 510%

The key to success and drawing revenue for any game is to be fun to play. Shocking huh? I’m sure you had already figured that out on your own. What you might not be entirely aware of is the importance engagement has over game revenue, and a simple way to improve it. A recent study [...]

Design, Great Reads, Guide, News
numbers

Becoming a Games Analyst

For the first time on the GameAnalytics blog, Roy Hwang suggest what everyone should read before jumping into games analysis. This post outlines the process of becoming a viable games analyst, while also keeping an eye out for the most valuable resources out there.

Guest posts, Guide
gameHack

How to Detect and Prevent In-App Purchase Hacks

In-App Purchase hacks do not affect your game revenue as much as they affect game analytics coherence. This could lead to you taking incorrect game design and monetization decisions. Read this post to find out how you can limit them.

Guest posts, Guide
free

From Paid to Free(mium) in Three Steps

In this latest post, Michail Katkoff delves deeper into the realm of freemium and walks you through the process of assessing the profitability of switching an existing game from paid to freemium.

Guest posts, Guide
Book stack

Getting started with analytics 4: Reading (Part 2)

If you are interested in game analytics one of the best things to do early on is to read up on what other people do. While this does not result in a plan for how to implement analytics in your game, it provides useful information guiding the design of the plan. This second post focuses on presentations, research articles and relevant material around games.

Fundamentals, Great Reads, Guide
books

Getting started with analytics 4: Reading (Part 1)

If you are interested in game analytics one of the best things to do early on is to read up on what other people do. While this does not result in a plan for how to implement analytics in your game, it provides useful information guiding the design of the plan. In this post we provide suggestions for some of the best material out there on game analytics.

Fundamentals, Great Reads, Guide

Know your players. Improve monetization. Make games people love.

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