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Why habit formation is the key to long term retention

Forenote: The goal of this article is to give you pointers about how habits work, beyond good and evil. It tries to depict some unconcious habit-related mechanisms that come into play in our games. Only that way can we get a better grasp of how we function from a psychological standpoint - and take design decisions in consequence, aware of the consequences of our [...]

Design, Methods
GameAnalytics - 16 Reasons Why Players Are Leaving Your Game

16 Reasons Why Players Are Leaving Your Game

Players leave games. According to Marc Robinson’s 2013 GDC talk, “On average, less than 40% of players return to a free-to-play game after just one session.” And as you know, our first duty as professional game designers is to create compelling experiences. We make games for the players to enjoy and play! If they leave [...]

Design, Great Reads
Game Analytics for game developers

Squeezing more juice out of your game design!

So you’ve made a great core game. The mechanics are rock solid, the first time user flow feels great and people can understand how to play, but somehow your game doesn’t feel quite right. Since gamers first began interacting with controllers, designers have struggled to make experiences feel better, this adaptation of your games feel is often [...]

Design, Great Reads
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How to Create Immersive Game Intros

Your game’s intro can make or break its retention. Nathan Lovato offers tips on how to get your players through the intro and make sure they stay long enough to get a taste of the best your game has to offer.

Design
Game Analytics From A Game Designers Perspective

Game Analytics From A Game Designer’s Perspective

As game designers, we tend to perceive our activity as a mix of art and science. After all, game design is deeply linked to psychology, as well as design! The design part is pretty straightforward and well-documented. There is plenty of reading on the topic, starting with Jesse Schell’s famous textbook.   It is different [...]

Design, Methods
vaingloryblog

If Vainglory Doesn’t Make it, No One Will

In short: Vainglory is without a doubt the best MOBA that has or will be made for touch screen devices. It’s a giant fish in a very small pond that is the MOBA category on touchscreen devices. If the pond grows into an ocean, it’s only because of this game. Super Evil Megacorp’s (SEM) Vainglory [...]

Case Study, Design, Great Reads
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PvP Could Increase Your Game Revenue by 510%

The key to success and drawing revenue for any game is to be fun to play. Shocking huh? I’m sure you had already figured that out on your own. What you might not be entirely aware of is the importance engagement has over game revenue, and a simple way to improve it. A recent study [...]

Design, Great Reads, Guide, News

Know your players. Improve monetization. Make games people love.

Analytics for Game Developers

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